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Similar Products

The Similar Products operation (SIMILAR_PRODUCTS) returns the products Amazon associates with a given product in the same marketplace, together with basic data about the product itself. You send one asin and a marketplace domain, and choose how many similar products to request with similar_limit (10, 50 or 100).

When to use

  • Map competitors: list the products closest to your listing and group them by brand and title.
  • Research products: explore alternatives around a product to find gaps and sourcing ideas in the same category.
  • Build a dataset around a niche: pass the returned ASINs to the Detail, Offer or Sales Analysis and History operations.
  • Show recommendations: power "similar items" or comparison modules in your own tools with each item's image.link and title.
  • Monitor your brand: check the brand of similar items to spot look-alike listings next to your products.

What the response includes

  • Source product: ASIN, title, brand, category path and main image of the requested product (result.product).
  • Similar products: a similar array inside result.product, where each item has the same compact shape: asin, title, brand, category, image (similar[]).

The response does not include prices, offers or ratings. See the Response page for every field.

Credit cost

ConditionCredits
similar_limit=10 (default)1
similar_limit=506
similar_limit=10011
Empty similar list1
Unknown ASIN (HTTP 404)1

See Credit Consumption.

Reference