Product Lookup

The Product Lookup operation (PRODUCT_LOOKUP) finds the Amazon listings that match a product identifier and returns each listing's ASIN, title, brand, manufacturer, images and all registered identifiers. You send an identifier_type (ASIN, EAN, GTIN, ISBN, JAN, MINSAN or UPC) and the identifier value. The lookup works in both directions: a barcode returns the matching ASINs, and an ASIN returns its barcodes.

When to use

• Convert a UPC or EAN from a supplier feed, ERP or barcode scan into the matching Amazon ASIN.
• Get the UPC, EAN and GTIN codes of an ASIN to list the same product on other marketplaces.
• Fill missing identifiers, manufacturer or model numbers in a product catalog (PIM).
• Detect duplicate listings: one barcode can match several ASINs, and the response returns all of them.
• Match large catalogs asynchronously with the Bulk API (identifiers and identifier_type in the payload).

Product Lookup does not search by keyword. For keyword search, use the Search operation (SEARCH).

What the response includes

• Match count: total_product_count, the number of Amazon listings that match the identifier.
• Products: one entry per matching listing in products[] with asin, title, brand, manufacturer, model_number and link.
• Identifiers: every global code registered for the listing in identifiers[] (for example upc, ean, gtin).
• Images: the main image and thumbnail as main_image and thumb_image objects.
• Marketplace: country_code of the marketplace the data comes from.

Credit cost

Each successful request costs 1 credit. See Credit Consumption.

Reference

• Request: parameters and examples
• Response: fields and a sample response