# Seller Profile

> Get an Amazon seller's business name, business address, ratings, star distribution and recent feedback with the SELLER_PROFILE operation.

Source: https://docs.easyparser.com/real-time-integration/seller-profile

The Seller Profile operation (`SELLER_PROFILE`) returns the profile of an Amazon seller: store name, registered business name and address, rating, feedback star distribution and the most recent feedback entries. You identify the seller with either a `seller_id` or the seller profile `url`.

## When to use

- Identify the business behind an unauthorized reseller: read the registered business name and address for brand protection and enforcement.
- Vet suppliers or acquisition targets: compare the star distribution over the last 1, 3 and 12 months with the seller's all-time record.
- Benchmark competitors: compare rating, rating count and recent feedback with your own seller account.
- Show seller data in your own tool, for example a browser extension that displays the business identity and rating next to an offer.
- Audit many sellers asynchronously with the [Bulk API](/bulk-integration/overview) (`seller_ids` or `urls` payload).

## What the response includes

- **Seller identity:** store name, registered business name, business address (as one string and as lines), business country and the "About this seller" text ([`result.seller_details`](/real-time-integration/seller-profile/response)).
- **Ratings:** average rating, rating count and positive feedback percentage.
- **Feedback summary:** the percentage of 1 to 5 star feedback and the feedback count for the last 1 month, 3 months, 12 months and all time ([`result.feedback_summary`](/real-time-integration/seller-profile/response)).
- **Recent feedback:** the latest feedback entries with rating, comment text and rater, including entries Amazon struck through with Amazon's explanation ([`result.feedback[]`](/real-time-integration/seller-profile/response)).
- **Links:** the seller's storefront (`store_link`) and the Amazon "Ask a question" contact page (`ask_a_question`).

Seller Profile returns only the recent feedback shown on the profile. To page through feedback and filter it by rating or time range, use the [Seller Feedback](/real-time-integration/seller-feedback) operation (`SELLER_FEEDBACK`). To list the seller's products, use [Seller Products](/real-time-integration/seller-products) (`SELLER_PRODUCTS`).

## Credit cost

Each successful request costs 1 credit. See [Credit Consumption](/essentials/credit-consumption).

## Reference

- [Request](/real-time-integration/seller-profile/request): parameters and examples
- [Response](/real-time-integration/seller-profile/response): fields and a sample response